How to add your Affiliate Tracking IDs for Amazon, eBay, Walmart, AliExpress, Etsy, etc.

Your Affiliate Tracking IDs come from your affiliate accounts (Amazon, eBay, etc.) and are used to track sales from your stores so you earn commissions.

Without your tracking IDs, you will not earn any commissions from sales made through your store. This is one of the most important steps when setting up your store.

Each store uses one active tracking ID per merchant at a time. For example, your store has a single Amazon tracking ID saved in its settings, and that's the one it uses for every Amazon click. If you change it, the new one replaces the old one. You don't paste multiple tracking IDs into the same field.

Where to Add Your Tracking IDs

1. In your account area (recommended)

Your account tracking IDs are the default that all of your stores use. Save them once and they apply everywhere, including stores you have already built.

  1. Go to my.freshstore.com/settings
  2. Choose the merchant (Amazon, eBay, and so on)
  3. Enter your tracking ID
  4. Click Save and apply to my stores

Change your Amazon tag here later and every store picks up the new one, so you never have to edit them one at a time.

2. On a single store

Use this when you want one store to earn under a different tracking ID, for example to see in your Amazon reports which store a sale came from.

  1. Open the store from your store list
  2. Go to the Launch tab and choose Set up beside Connect Amazon or Connect eBay
  3. Enter the tracking ID for this store and save

A tracking ID you set on a single store is yours and stays put. Saving your account credentials later will never overwrite it.

Where to Find Your Tracking IDs

Each merchant has its own affiliate dashboard where you can find your tracking ID:

Merchant Where to find it
Amazon Log in to affiliate-program.amazon.com, go to Account Settings > Manage Tracking IDs
eBay Your Campaign ID from the eBay Partner Network dashboard
Walmart Your publisher ID from your Impact Radius account
AliExpress Your tracking ID from the AliExpress Affiliate Portal (Account > Tracking ID)
Etsy Your Awin publisher ID from ui.awin.com

Detailed Guides for Each Merchant

Troubleshooting

I added my tracking ID but I'm not seeing sales

Tracking IDs only apply to new clicks after you save them. Any clicks before you added the ID won't be tracked. Also make sure you have cleared your store cache after saving.

I changed my tracking ID in my account. Did my existing stores get it?

Yes. Saving your account credentials applies the new tracking ID to every store you own, within a minute or two. The one exception is any store where you set a different tracking ID by hand, which keeps its own.

To check a particular store, open it, go to the Launch tab, and choose Set up beside Connect Amazon. The tag shown is the one that store is using.

How do I check which tracking ID my store is currently using?

Open the store's dashboard and go to Settings > Offer Settings. Click on the merchant (e.g. Amazon). The tracking ID saved in that field is the one your store is currently using for every click through that merchant. If the field is empty, no tracking ID is active and you will not earn commissions from that merchant.

How do I check if my tracking ID is actually working?

The most reliable check is in your affiliate account, not in FreshStore. Each merchant shows clicks and conversions in their own dashboard:

To test in one sitting: open your store, click the buy button on a product, land on the merchant page, then wait an hour or so and check the matching report above. If the click appears and is tagged with your ID, it's working.

A quicker sanity check: hover over any affiliate buy button on your store. The URL shown at the bottom of your browser should contain your tracking ID. If it shows no tracking ID (or the wrong one), double-check your settings and clear your store cache.

I have many tracking IDs from over the years. How do I tell which ones I'm actively using?

Amazon and some other merchants won't let you delete old tracking IDs, so they accumulate in your affiliate account over time. But that doesn't mean they are all active. The only tracking ID that matters is the one your store is actually using.

To audit your stores:

  1. Check your account tracking ID at my.freshstore.com/settings, which is what most of your stores will be using
  2. Open any store where you set a different one by hand, and note that ID
  3. Those are your active IDs. Everything else in your Amazon account is historical and unused.

Does each store need its own tracking ID, or do they share one?

By default they share the one on your account, which is the simplest way to run things. You can give an individual store its own tracking ID if you want to see which store is generating sales in your affiliate reports.

Either way, each store has a single tracking ID field per merchant. You pick one and save it. You don't enter a list of tracking IDs into one field.

I don't have affiliate accounts yet

You need to open free affiliate accounts with the merchants first. See the guides linked above for step-by-step instructions, or use the walkthroughs in your account: Connect Amazon and Connect eBay.

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