Adding products
Your store arrives with a catalogue already in it. This guide covers what you get, and how to add more once you know what your visitors want.
What you already have
When your store was built, the AI worked out a category structure to suit your niche and filled it with products from Amazon, eBay and the other merchants. It also rewrote the merchant copy: titles, feature lists, descriptions and meta tags, so your product pages read like a shop rather than a data feed.
Articles came with it. Your store launched with a set already written and published, which is the part that usually stops people before they start.
So you have a working store. Everything below is for when you want to add to it.
Adding more products
The Product Finder searches the merchants for products in your niche and lets you pick. Choose a handful rather than taking everything it offers. Look for:
- Established products. Ones that have been on sale a while and are not about to disappear.
- Good reviews. Four stars and up.
- Good pictures. Your product page is only as good as the image on it.
- The best in the niche. The ones a buyer would actually be pleased to be shown.
- Branded products. A name your visitor recognises does some of the selling for you.
Ten minutes in the Product Finder is a good week's work. Avoid adding lots of near identical products, because that causes indecision and lowers conversions.
🔗 Product Finder feature guide
You can also add products by pasting links or importing a CSV file, which is worth knowing about if you already have a list you want to bring in.
Adding categories
The Category Builder will extend your structure the same way it built it, and you have the final say before anything is created. Add a category when you find something your visitors are asking for that has nowhere to sit, rather than to fill the menu out.
🔗 Category Builder feature guide
Adding articles
The Article Writer drafts them for you, either with you setting the options or with the AI handling everything. One article a week keeps a store growing nicely, and your part is adding what you know on top of the draft.
Hold off on organising articles into categories until you have more than ten. Before that it is structure for the sake of it.
🔗 Article Writer feature guide
Brands
Most niches have brands: Adidas, Sony, Apple and so on. Yours are created automatically from the products in your store, and they start disabled because there are usually duplicates to tidy up. If your niche has a few well recognised names, enable those and improve the content on them. Leave the rest off.
Adding is the easy part, and there is a reason your store was not filled to the brim on day one.