How to add products to your store

There are several ways to add products to your store. Each one lives in your store admin, so pick the one that fits how you work.

The ways to add products

  • Product Finder: search Amazon, eBay, Walmart, AliExpress or Etsy from inside your store and import the products you like. Go to Store > Products > AI Tools > Product Finder.
  • Link Importer: paste Amazon, eBay or AliExpress links or product IDs, one at a time or in bulk. Go to Store > Products > AI Tools > Link Importer.
  • Product Importer: paste a product link from any website. It becomes a product with a custom offer, and AI writes the rest. Go to Store > Products > AI Tools > Product Importer.
  • Fill Categories: fill the categories you choose with products from one merchant in a single run. Go to Store > Products > AI Tools > Fill Categories.
  • Auto Populators: add products to a category a few at a time, every day, from a search term you set once. Go to Store > Products > AI Tools > Auto Populators.
  • Importer: import products and categories from a CSV file. Go to Store > Tools > Importer.
  • Create a product by hand: for your own product or any link you want to promote. See below.

The Products page in the store admin, with the AI Tools menu

Our Tips for Adding Products

When adding products to your store, we strongly recommend quality over quantity. Adding too many products will damage your SEO potential and make managing your store harder in the long run.

When starting a new store, add around ten products per category and less than 100 products in total to start. This will ensure you add only the best products and will stop your store from becoming unmanageable.

For more details on this success strategy, please see this full guide:

🔗 Growing your store slowly

Creating a Product by Hand

Creating a product by hand is best when you are promoting a Custom Offer, such as your own product or a link from an affiliate network that is not built in.

  1. Go to Store > Products > Products > New.
  2. Add the product's details and images.
  3. In the Where to Buy (Custom Offer) section, paste your affiliate link or product URL and choose a Locale (All Locales shows it to every visitor). The price is optional.
  4. Click Create.

The Where to Buy (Custom Offer) section on a new product

A product needs at least one offer to show a Buy button in your store. If you leave the custom offer out, add an offer to the product later.

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