Cart Checkouts - Feature Guide
Cart Checkouts show you every time a visitor added one or more products to their Shopping Cart and clicked the Checkout button on your store. It's one of the strongest intent signals you can get: the visitor has chosen specific products and is ready to buy.
How it works
When a visitor adds products to your Shopping Cart and clicks Checkout, freshstore.com records the event and opens each product's affiliate link in a new tab. The visitor is sent through to the merchant (Amazon, eBay, etc.) to complete their purchase. Each Cart Checkout in your admin captures what was in the cart, the total value, and the visit it belongs to.
Cart Checkouts only appear if you have the Shopping Cart Feature enabled. See Full Shopping Cart Feature Guide for how to turn it on.
Where to find it
In your store admin, go to Sales > Checkouts. The page is titled Cart Checkouts and lists every checkout in reverse chronological order (newest first).
What you see
Each row in the Cart Checkouts list shows:
- Checkout At: the date and time the visitor clicked Checkout.
- Visit ID: a link through to the visit that produced the checkout, so you can see the full session (pages viewed, referrer, device, country).
- Visitor ID: a link to the visitor record, showing every visit that visitor has made to your store. Hidden by default; toggle it on from the column menu.
- Products: how many products were in the cart at checkout.
- Value: the total cart value in USD.
You can sort by Checkout At or Value, and toggle columns on and off using the column menu in the top right of the table.
Tips
- Click Update in the top right to pull the latest checkouts on demand. Data refreshes automatically, but Update forces an immediate sync.
- Open the Visit link to see what brought the visitor to your store. If you spot a pattern (a particular blog post, category, or referrer driving checkouts), double down on it.
- Look at which products show up together repeatedly. That's a strong signal for bundle pages, related-product blocks, or category curation.
- High-value carts that didn't convert can be worth retargeting on Facebook or Google Ads if you have those audiences set up.
A Cart Checkout is intent, not a confirmed sale. The actual purchase happens on the merchant's site, so always cross-check against your affiliate dashboards (Amazon Associates, etc.) to see which checkouts converted into commission.
Troubleshooting
The Cart Checkouts page isn't in my admin menu. The Shopping Cart Feature is disabled. Go to Settings > Store Settings and enable the cart, then refresh the admin.
I see Cart Checkouts but no commissions. That's expected for some checkouts: not every visitor who clicks Checkout completes the purchase, and Amazon (and most affiliate networks) only pay on confirmed orders. See Why are my sales and commissions not showing? for the full explanation.
The list looks out of date. Click the Update button in the top right to force a fresh pull.