Introduction to Building Your Store

In this section of the profit playbook, we look at how to build a new store.

The most important thing to remember is to start your store small. That means adding just a few categories, minimum products and leaving customisations for later.

For deeper dive check out our guide on growing your store slowly.

What if I have already built my store?

If you have already created a store, that's great! You can still apply the strategies in this category to build and modify your store.

Remember, you can delete and create new stores without any extra cost. Your store licenses are reusable.

You can also move an existing to store to a new domain at any time.

What if I don't know what kind of store to build?

If you don't yet have a niche for your store check out our Niche Research category in the profit playbook.

You can also use a ready made Instant Store. These are pre-built stores in high performing niches already populated with products, categories, and articles.