What is SEO?

SEO is short for Search Engine Optimization. This is the practice of improving your store so that it appears higher in search engine results pages (SERPs).

When someone types a query into Google, YouTube, or Bing, these platforms use complex algorithms to decide which pages to show.

To get traffic from search engines, we use various strategies to give our store a better chance of appearing high in the SERPs. That is what SEO is all about.

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