Common Mistakes

These are the most common mistakes we see from members. Avoid these, and you will speed up your path to success:

  • Holding on to old ideas

    If you have any old domain names or ideas for stores, put them on one side for now. Follow this training first and then decide if you want to use them.

  • Skipping the guides

    Even if you have some experience, we strongly recommend following our guides. You will learn everything from creating your store the right way to generating consistent traffic and beyond.

  • Jumping ahead

    Don't try to run before you can walk. One of the biggest mistakes we see is running paid advertising to stores too early. Follow our training guides and be patient.

  • Taking shortcuts

    Avoid risky SEO strategies, check your content is accurate, and add only good products. A good acid test is to ask, "Would I recommend my store to a close friend or family member?".

  • Too many products

    More is not always better! This is such a common mistake we have a full guide on Growing Your Store Slowly.

  • Putting small things ahead of important things

    Don't worry about the colour of your header, what products show on your homepage, or the extra links in your footer. Do the important things first (e.g. creating social pages) and tidy up the small details later.

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